Businesses need to innovate to survive, yet the failure rate of innovations is shockingly high. How do companies not only enhance existing product line with innovative features, but also leverage the new or enhanced products to deliver above-average returns? At this event, Simon-Kucher experts will showcase how top organizations craft smarter growth strategies to stay ahead and monetize new opportunities.

WHY ATTEND?

• Future-proof your business model through strategic price management: Learn the key 9 steps to monetize innovations and create better growth through understanding and optimizing customer value and willingness to pay
• Gain Insight into how AI technology can help to grow and price better: Discover actionable growth from implementing AI and machine learning for predictive analytics and using technology to enhance customer experience
• Learn Best Practices into how AI-enabled features can be packaged in Go-to-Market: Uncover how to underpin values from customer perceptions when new features are developed

WHO SHOULD ATTEND?

This event is for executives and senior leaders passionate about driving impactful growth strategies. If you're responsible for strategy, sales, marketing, pricing, or revenue growth management, this event is for you.

Secure your place and get ready to transform challenges into growth opportunities!

Advanced booking is required

Registration Deadline: Friday, 14 February 2025